Privacy Policy

Last updated 27/07/2026

LUNE Sleep Ltd ("LUNE", "we", "us", "our") is committed to protecting your privacy. This policy explains what personal data we collect, why we collect it, and how we use it when you visit lunesleep.co.uk or purchase our products through our website, TikTok Shop, or Amazon.

We are the data controller for the personal data we hold about you, and we process data in accordance with UK GDPR and the Data Protection Act 2018.

Company details LUNE Sleep Ltd Registered in England & Wales, company number 17285443 Registered office: 128 City Road, London, EC1V 2NX
United Kingdom Contact: hello@lunesleep.co.uk

1. What we collect

• Contact details — name, email address, postal address, phone number
• Order information — products purchased, order value, order history
• Payment information — processed securely by our payment provider (Shopify Payments); we do not store full card details
• Technical data — IP address, browser type, device information, pages visited, collected via cookies and similar technologies
• Marketing preferences — whether you've opted in to email marketing (via Klaviyo)

2. How we use your data

We use your data to:

• Process and fulfil your orders
• Communicate with you about orders, delivery, and customer service
• Send marketing emails, where you've opted in (you can unsubscribe at any time)
• Improve our website and products
• Prevent fraud and comply with legal obligations

3. Legal basis for processing

We process your data on the basis of:

• Contract — to fulfil orders you place with us
• Consent — for marketing communications
• Legitimate interests — for fraud prevention and improving our service
• Legal obligation — for tax and accounting records

4. Who we share your data with

We share data with trusted third parties who help us run our business, including:

• Shopify — our e-commerce platform and payment processor
• Klaviyo — our email marketing platform
• Delivery couriers — to fulfil your order
• TikTok Shop / Amazon — where you purchase through those marketplaces, their own privacy policies also apply

We do not sell your personal data to third parties.

5. Cookies

Our website uses cookies to remember your preferences, understand how visitors use the site, and support marketing. You can control cookies through your browser settings or our cookie consent banner. See our Cookie Policy for details.

6. Data retention

We retain your data for as long as necessary to fulfil the purposes described above, including legal, accounting, or reporting requirements (typically up to 6 years for financial records).

7. Your rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate data
• Request deletion of your data
• Object to or restrict certain processing
• Data portability
• Withdraw consent at any time

To exercise any of these rights, contact us at hello@lunesleep.co.uk.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.

8. Contact us

Questions about this policy or how we handle your data: hello@lunesleep.co.uk